Privacy Policy

Last updated: December 2025

At dices.agency, we operate as a global digital marketing and retention partner for iGaming operators, casinos, gaming platforms, and affiliates. Because the iGaming industry carries its own regulations and compliance standards, we treat all data with heightened confidentiality and care.

This Privacy Policy outlines how we handle your information as a B2B service provider, not as a gambling operator.

1. Information We Collect

We may collect:

Business Information

• Contact details of marketing teams, CRM teams, compliance teams, or stakeholders
• Business names, website URLs, and project requirements

Technical Information

• IP address, device type, and browser data
• Behavioural analytics, page interactions, and session data

iGaming-Specific Data

We do not collect personal data of your casino players.
Our work is strictly B2B, and any anonymised performance metrics (CTR, activation rate, deposit rate, etc.) remain non-identifiable.

2. How We Use This Information

We use your information to:

• Evaluate your website, CRM setup, or funnel performance
• Provide SEO, CRO, content, or retention services
• Ensure compliance with iGaming guidelines and jurisdictional limitations
• Analyse performance while protecting sensitive business data
• Improve site usability and security

We do not access or process player-level PII unless explicitly requested and anonymised.

3. Industry-Specific Compliance

Because we work with iGaming operators in regulated, semi-regulated, and grey markets, our practices adhere to:

• GDPR (EU)
• UK Data Protection Act
• CCPA/CPRA (California)
• PECR & ePrivacy
• Responsible gaming communication standards
• Advertising/marketing restrictions for gambling content

We never engage in activity that violates regional gambling promotion rules.

4. Cookies & Tracking

We use analytics tools to understand site performance. These may include:

• Google Analytics
• Heatmaps or behaviour tracking tools
• SEO tools that analyse public data

This helps us improve content, rankings, and usability.

5. Data Security & Storage

We maintain strict confidentiality protocols, especially for gaming businesses operating in regulated markets.

All data is stored securely and only accessed by authorised personnel.

6. International Transfers

Because iGaming is a global industry, your data may be transferred or processed internationally.
We ensure that all transfers are compliant with global data protection standards.

7. Your Rights

Depending on your jurisdiction, you may request:

• Access to your data
• Corrections
• Removal
• Processing restriction
• Withdrawal of consent

Contact: contact@dices.agency

8. Contact

For privacy requests or concerns, email: contact@dices.agency